PepsiCo India expects festive foods growth to match last year’s pace

PepsiCo India sets festive growth expectation

PepsiCo India expects its foods business to deliver growth during the upcoming festive season similar to last year’s pace and in line with the industry, Saakshi Verma Menon, the company’s chief marketing officer for foods, told PTI on Tuesday, according to reports published on October 20, 2026. The company’s forecast is an expectation, not a reported sales result.

The company is expanding its portfolio across snacks, “better-for-you” products and premium offerings to address different tastes and consumption occasions during the festive period. Menon said the new offerings are intended to complement PepsiCo’s established brands and make festive snacking more convenient.

New products and e-commerce support the strategy

PepsiCo India has recently strengthened the availability of its ready-to-eat products on e-commerce platforms. Its research and development teams are working on offerings tailored to the Indian market, with the company describing the changes as part of an effort to respond to evolving consumer preferences.

The reported strategy combines product launches with more convenient purchasing channels. No specific sales figures were provided for the forecast, and the reports did not identify the individual products included in the expanded portfolio.

Industry context and competing festive demand

The same coverage also reported that SLMG Beverages, India’s largest Coca-Cola bottler, was seeing high double-digit growth during the ongoing festive season. It attributed stronger sales to the period since Navratri and orders for Diwali gift packs, but that development concerns beverages and does not provide a sales result for PepsiCo’s foods business.