Catch up on the essentials
- The company said the chips will appear in devices from Motorola, Xiaomi and ZTE, and are positioned to compete with Apple's A20 Pro in iPhones.
- Qualcomm is framing smartphones running the new chips as an "AI hub" capable of processing artificial intelligence models and producing tokens without relying on the cloud.
- The new chips feature sensing hubs able to run small models of up to 200 million parameters, supporting features such as local speaker differentiation for a personal scribe and memory built from user behavior for task automation.
Selected from this article · 2026-09-23
Read on for the full pictureSnapdragon 8 Elite Gen 6 launches on TSMC's 2-nanometer process

Qualcomm on Tuesday introduced its latest flagship Android chipsets under the Snapdragon 8 Elite Gen 6 brand, manufactured on Taiwan Semiconductor Manufacturing Co.'s 2-nanometer process. The company said the chips will appear in devices from Motorola, Xiaomi and ZTE, and are positioned to compete with Apple's A20 Pro in iPhones. Qualcomm is offering two versions of the chipset, with the higher-end variant carrying "extreme" branding. The launch was unveiled at Qualcomm's annual Snapdragon Summit.
On-device AI positioned against Apple's 'intelligent personal hubs'
Qualcomm is framing smartphones running the new chips as an "AI hub" capable of processing artificial intelligence models and producing tokens without relying on the cloud. At a launch event, Qualcomm CEO Cristiano Amon described a shift from a phone-centric model toward an "agentic-centric model for new experiences." Apple earlier this month positioned its iPhones as "intelligent personal hubs" that can perform on-device AI processing.
Capabilities target AI agents, sensing and imaging
The new chips feature sensing hubs able to run small models of up to 200 million parameters, supporting features such as local speaker differentiation for a personal scribe and memory built from user behavior for task automation. The standard Snapdragon 8 Elite Gen 6 includes a new accelerator designed to run models more efficiently, while the Extreme variant can run a 30-billion-parameter mixture-of-experts (MoE) model locally. The Extreme version supports 8K60fps and 4K240fps video recording along with the Advanced Professional Video (APV) codec for professional-grade capture, and both chips include AI-driven vocal enhancement and noise reduction.
Memory shortage reshapes smartphone demand toward premium tiers
The launch lands as the smartphone industry contracts under rising memory costs that have pushed up finished-device prices. Counterpoint Research expects the overall smartphone market to shrink 14% in units shipped in 2026 and a further 1% in 2027. Manufacturers are responding by concentrating on premium devices aimed at consumers with more disposable income, a tier where Qualcomm's flagship chips are designed to compete.
Other developments
Motorola at the Snapdragon Summit announced its Motorola Signature 27 smartphone, powered by the Snapdragon 8 Elite Extreme Gen 6, with general availability planned for sometime this year.
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